- Develop and execute engaging social media content calendars across multiple platforms, ensuring brand consistency and driving audience interaction.
- Manage and monitor all social media channels, responding promptly to comments, messages, and reviews to foster a positive online community.
- Create compelling visual and written content, including graphics, videos, and ad copy, tailored to specific platform algorithms and audience preferences.
- Analyze social media performance metrics, generating insightful reports to identify trends, measure campaign effectiveness, and inform future strategies.
Desired Candidate Profile
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 2-3 years of proven experience in social media management and digital marketing.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, native platform insights).
- Demonstrated ability to create high-quality visual and written content, with a strong eye for design and brand storytelling.