Digital Marketing Specialist

Qatar
  • Manage the Group digital estate and ensure best practice is applied across all
  • Recommend digital and social media strategy for the holding and its subsidiaries according to their business objectives
  • Develop digital and social media campaigns, oversee content creation and monitor campaign progress towards completion
  • Provide reports and analytics on performance of social and digital campaigns in addition to websites
  • Implement online tools that promote the group and its subsidiaries and boost engagement
  • Monitor social media activities of sister companies and evaluate performance
  • Advise on social media latest trends, rules, regulations and audience
  • Lead websites development with suppliers and coordinate with project stakeholders on their requirements
  • Establish and administer content on various social media platforms, monitoring site metrics, and analytics


Skills

  • Bachelor’s degree in digital media, marketing, IT or a related field
  • A minimum of 5 years’ experience in digital marketing
  • Solid knowledge of design and editing programs such as InDesign and Photoshop
  • Knowledge of web design and content management systems
  • Advanced experience with web analytic tools such as Google Ads and Google Campaign Manager
  • Familiarity with paid social media platforms including Facebook, Instagram and Youtube
  • Knowledge of the latest media trends
  • Knowledge of GDPR
  • Strong knowledge in using Google Analytics, Google Search Console, CRM, and paid marketing tools (e.g., Data Studio, Dash This etc.) 


Post date: Today
Publisher: Bayt
Post date: Today
Publisher: Bayt