Job Description

Roles & Responsibilities

We are seeking an experienced Loyalty Programme Manager to lead the strategy, design, and execution of a large-scale loyalty programme, driving member engagement, rewards optimization, and customer retention through innovative loyalty initiatives. This is a full-time position based in Qatar.

QUALIFICATIONS & EXPERIENCE

• Bachelor's degree in Business Administration, Marketing, Management, CRM, or a related field

• Minimum 8–10 years of experience in loyalty programmes, CRM, customer engagement, or rewards management

• Proven experience managing loyalty programme frameworks, member lifecycle strategies, and customer engagement initiatives

• Experience designing points structures, tiering models, rewards catalogues, and promotional campaigns

• Strong understanding of CRM platforms, customer analytics, and campaign performance measurement

• Fluency in English is required; Arabic language proficiency is an advantage.

  
  

• SKILLS & COMPETENCIES

• Expertise in developing loyalty programme strategies, points structures, and tier management frameworks

• Capable of designing customer acquisition, engagement, retention, and reactivation campaigns

• Adept at managing rewards catalogues, promotional initiatives, and member value propositions

• Experience analyzing customer behaviour, programme performance, and campaign effectiveness using data-driven insights

• Proficiency in collaborating with CRM, Digital, Marketing, Product, and Technology teams to enhance the member experience

• Effective stakeholder management with the ability to coordinate cross-functional initiatives and external partners

• Strong analytical, communication, and project management capabilities

Desired Candidate Profile

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