Marketing Specialist

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  • This position will assume all matters related to new packaging development, marketing requirements, communication with the marketing agency, social media development, cross functional communication with various departments concerning the execution of NPDs.


  • Authorities and Responsibilities Marketing, Branding, and Designs: coordinate and lead the communication with our marketing agency on the new design’s deadlines planning and execution for existing range and all NPDs we have in the pipeline.
  • Advertising and Promotion: via our marketing agency, MS will be responsible for planning and executing advertising campaigns across various social media platforms (FB, Instagram, TikTok). Coordinating promotional activities and materials for product launches, trade shows, and in-store promotions.
  • Digital Marketing: work closely with our marketing agency in managing digital marketing efforts, including social media campaigns, content creation to engage customers and drive online awareness.
  • Sales Support: working closely with the sales team to provide marketing materials, flyers, product details, listing letters, etc.
  • Collaboration: Working cross-functionally with other departments such as production, QC, and commercial to ensure alignment and support for marketing and NPD’s initiatives.
  • Brand Management: work closely with commercial and business head, in developing and managing the brand's identity and ensuring consistent messaging across all marketing channels.

Skills

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 2-4 years of experience in marketing, Branding preferably in the food or consumer goods industry.
  • Strong understanding of marketing principles and practices.
  • Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media management tools, Instagram, Facebook & TikTok)
  • Knowledge and experience in using Adobe design applications (Illustrator, photoshop, InDesign, XD, After Effects) – any experience in this area is highly preferred 
  • Excellent written and verbal communication skills.
  • Strong analytical and problem-solving abilities.
  • Proficiency in English.
  • Read & write Arabic as a first Language.
  • Ability to work collaboratively in a team environment
  • Experience in projects related to food packaging and designing 
  • Driving license
Post date: Today
Publisher: Bayt
Post date: Today
Publisher: Bayt