Sales Strategy and Execution:
- Implement effective sales strategies to achieve sales targets and expand market reach.
- Monitor sales performance and provide regular reports to the Sales Manager.
- Identifying new business opportunities and expanding the customer base
- Monitoring market trends, competitor activities, and consumer behaviour to adjust sales strategies accordingly.
- Managing sales budgets and expenses effectively.
Team Management:
- Supervise and lead a team of sales representatives, providing guidance, training, and support.
- Conduct regular team meetings to discuss performance, set goals, and address any issues.
- Monitoring market trends, competitor activities, and consumer behavior to adjust sales strategies accordingly.
- Market Analysis:
- Analyse market trends, competitor activities, and consumer behavior to identify opportunities for growth.
- Conduct regular market visits to gather insights and feedback.
- Providing regular sales reports and updates to senior management.
Customer Relationship Management:
- Build and maintain strong relationships with key clients, distributors, and retailers.
- Ensure high levels of customer satisfaction through excellent service and support.
Sales Reporting and Forecasting:
- Prepare and present detailed sales reports, forecasts, and performance metrics to management.
- Identify and address areas for improvement in sales processes and strategies.
Product Promotion:
- Coordinate promotional activities and campaigns to boost product visibility and sales.
- Collaborate with the trade marketing team to develop effective promotional materials.
Inventory Management:
- Monitor stock levels and coordinate with the supply chain team to ensure optimal inventory levels.
Compliance and Training:
- Ensure adherence to company policies, industry regulations, and ethical standards.
- Conduct regular training sessions for the sales team on product knowledge, sales techniques, and compliance.
Area of Focus:
Customer/Supplier: Internal
- Assist the TDM in territory problem solving & collections. Ensure all CR`s are maintaining their Executioner planners.
- Ensure Customer complaints are attended by the cooler department.
Customer /Supplier External
- Implement higher standards of market execution & specific promotions in model shop.
- To secure new accounts for Pepsi availability bynegotiating of display and exclusivity agreements.
- Responsible for FOC distribution.
People Management
- Guides employees during a project and serves as a mentor to new employees within in the sales Function.
- Provides input in determining priorities, assigning responsibilities and may provide input on performance of team members.
- Provides assistance to Territory Devolvement Manger in training Customer Representative if needed.
Analysis
Skills
with valid Qatar Light vehicle license
Bachelor's degree in Business, Marketing, or a related field.
- Minimum of 8 years of overall sales experience with at least 2 to 3 years of experience as a Sales Supervisor or similar role in the FMCG sector.
- Strong understanding of FMCG market dynamics and consumer behavior.
- Excellent leadership and team management skills.
- Outstanding communication, negotiation, and interpersonal skills.
- Proficiency in Microsoft Office, ERP and CRM / sales related software.
- Ability to analyse sales data and market trends effectively.
- Fluent in English; knowledge of Arabic is an advantage.
- Qatar Light vehicle license is a must