About the Role

We are looking for an experienced Social Media Executive to take daily ownership of a fashion e-commerce business's social media presence.

You will develop ideas, improve account presentation, coordinate content production, and personally manage publishing across Instagram, TikTok, and Snapchat.

This role requires strong fashion judgement, excellent Arabic communication, and the ability to turn campaign priorities into consistent, engaging content independently.

Key Responsibilities

• Assess existing accounts and improve their presentation, including bios, highlights, content formats and visual consistency.
• Develop and maintain a content calendar covering campaigns, new arrivals, restocks, styling, product features and trust-building content.
• Plan, schedule and publish posts, reels and stories across Instagram, TikTok and Snapchat.
• Write clear, engaging Arabic and English captions, scripts and calls to action.
• Prepare practical briefs and shot lists for content creators and photographers, specifying products, messages, formats and deadlines.
• Create and edit platform-native reels, stories and carousels using available assets, capturing additional short-form content when needed.
• Coordinate social activity with paid advertising, website promotions, email and WhatsApp campaigns.
• Develop relevant ideas for creator collaborations, customer content and audience engagement.
• Analyze content performance, audience growth and website traffic from social channels; recommend and implement improvements.
• Maintain organised content libraries, publishing checklists and weekly action reports.

Qualifications

• Proven experience independently managing social media accounts, with direct fashion retail, accessories, jewellery or fashion e-commerce experience essential.
• A portfolio demonstrating strong fashion presentation, creative ideas and accounts you personally developed.
• Excellent written Arabic and strong English for captions, scripts and campaign communication.
• Practical experience with Instagram, TikTok and Snapchat publishing, formats and analytics.
• Strong short-form video editing and practical design skills using tools such as CapCut, Canva, Adobe software or similar.
• Ability to interpret performance, identify opportunities and improve content accordingly.
• Strong organisation and follow-through, with experience coordinating creators and delivering campaigns on schedule.
• Knowledge of Qatar or GCC audiences is an advantage.
• Ready to join immediately in Qatar.

How to Apply

Send your CV to [اضغط هنا لمشاهدة البريد اﻹلكتروني] with the subject line “Social Media Executive”.

Include links to accounts you personally managed, examples of Arabic content and reels, and a brief explanation of your responsibilities and results.