Job Summary:

The Marketing Executive will assist in executing marketing campaigns, promoting GEM Auto Paints products, and increasing market awareness. The role involves both digital and field marketing activities, including supporting seminars, events, and dealer engagement.

Key Responsibilities:

• Assist in planning and executing marketing campaigns for GEM Auto Paints products.
• Manage social media accounts, create posts, and engage with customers.
• Coordinate product seminars, training sessions, and promotional events.
• Support email marketing campaigns and maintain client databases.
• Conduct market research and competitor analysis in the automotive paints sector.
• Prepare marketing materials, brochures, and presentations.
• Support the sales team with product promotions and customer communications.
• Track campaign performance and provide feedback for improvement.
• Maintain the GEM Auto Paints brand image across all channels.

Personal Attributes:

• Proactive and result-oriented
• Team player with good interpersonal skills
• Eager to learn and grow in the automotive paints sector
• Detail-oriented with strong analytical abilities

Optional KPIs for the role:

• Increase brand visibility on social media and events.
• Generate leads for sales teams through marketing activities.
• Support successful execution of product seminars and training sessions.

Skills

Qualifications & Skills:

• Bachelor’s degree in Marketing, Business, or a related field.
• 0–3 years of experience in marketing or sales support.
• Strong communication and writing skills.
• Familiarity with digital marketing platforms and tools.
• Creativity and enthusiasm for marketing and brand promotion.
• Knowledge of automotive paints or coatings is a plus.
• Proficient in MS Office; basic design skills (Canva, Photoshop) preferred.
• Strong organizational and multitasking abilities.