Create a corporate marketing strategy and implementation plan, working with Managers to identify

future opportunities for brand enhancement.

Manage the marketing budget.

Work with colleagues to develop marketing collateral, including for recruitment and tendering

opportunities and brand(s) awareness.

Take responsibility for external PR & Marketing events and maximize opportunities for communications

Activities.

monitor customer satisfaction through market research and feedback and identify actions and campaigns

to enhance wherever possible

Work with agency partners and outside vendors to develop and execute social content in support of brand

and marketing initiatives

Work cross functionally with broader marketing team (content marketing, brand creative, consumer &

business support services etc.) to ensure a consistent social media voice

To identify press opportunities both internally (programs) and externally (policy & industry/sectoral)

To keep a diary of press communications activity

To develop corporate messages and disseminate proactively

Responsible for developing and maintaining the public images of their clients or organization

This may involve issuing press releases, promoting press releases, maintaining a social media presence

and arranging public appearances.

Assist in coordinating and hosting press events for all aspects of the company

Press releases and newsletters and assisting with the planning of various marketing programs.

Develop a marketing communications plan including strategy, goals, budget and tactics

Develop media relations strategy, seeking high-level placements in print, broadcast and online media

Leverage existing media relationships and cultivate new contacts within business and industry media

To be responsible for all social media activity (Twitter, Facebook, LinkedIn) and manage corporate social

media accounts

Work with Program Managers and partners to support campaigns and initiatives

Seek opportunities to improve the use of social media and develop 'followers'

Daily management of social media budget for promoted posts and sponsorships and reporting/analysis

of social media metrics.

Regularly monitor and facilitate all feedback and comments in the social media space

Spot new social media trends or opportunities and be an internal advocate of social media

Enhanced department marketing techniques by implementing new writing standards for the web

Skills

• Must have strong organizational and project management skills, as well as attention to detail.
• Self-motivated individual who can take the responsibility of progressing projects to their stipulated deadlines.
• Capability to look for new ways to improve job accomplishments.
• A strong desire to explore possibilities and improve the project.